Who We Are
Founder — Freya
My journey into luxury handbag care began in the UK, long before Bagsamoré existed.
After completing my degree in 2012, I joined my family business, LTT Leathercare - a long-established leather restoration training company specialising in professional leather care, repair and restoration.
It was there that I learned the foundations of leather cleaning, surface restoration, colour work and repair, developing a deep understanding of leather as a material and how differently it can behave depending on its finish, construction and condition.
Combining that technical knowledge with my background in fashion, I founded The Handbag Spa in the UK later that year.
What began as a small specialist service grew into a busy luxury handbag restoration studio receiving hundreds of bags each month.
Over nearly six years, I worked hands-on with handbags from almost every major designer brand - cleaning, restoring, refinishing and customising pieces day in, day out.
That experience taught me something that still shapes Bagsamoré today: handbags require their own approach to leather care.
The products and techniques you might use on furniture, shoes or other leather goods are not always appropriate for a luxury handbag. Different finishes, delicate colours, specialist leathers and complex constructions all require more considered care.
In 2018, I relocated to Sydney and Bagsamoré was born, bringing that specialist handbag restoration experience to Australia.
Since then, I have personally worked on thousands of handbags from across the country.
Bagsamoré Today
Today, Bagsamoré has evolved from a restoration studio into a specialist luxury handbag care brand.
After more than a decade spent professionally cleaning and restoring handbags, I wanted to make that knowledge more accessible to people caring for their own collections at home.
The Bagsamoré range has been built around the problems I encountered every day as a restorer - from everyday dirt and dye transfer to dry leather, mould, patent finishes and the need for ongoing protection.
Rather than offering one universal leather product, our range includes specialist solutions for different handbag materials, finishes and care needs.
From gentle cleaning for delicate and absorbent leather to deeper cleaning for finished surfaces, conditioning, protection, patent care and mould treatment, every product has been selected with handbags specifically in mind.
The aim is simple: to take the guesswork out of handbag care.
You shouldn't need to understand professional restoration to look after the pieces you have invested in. Bagsamoré brings that experience into a straightforward range of products, supported by clear guidance on what to use, when to use it and - just as importantly - when not to.
As I return to the UK and continue working within my family's leather-care business, Bagsamoré remains firmly focused on serving handbag owners across Australia with specialist products, education and practical care advice.
The business may look different from the restoration studio it began as, but the philosophy behind it hasn't changed:
Understand the material. Use the right product. Treat the handbag with care.
Whether you're protecting a new purchase, maintaining a well-loved favourite or dealing with a specific problem, Bagsamoré is here to help you care for your collection with confidence.
Freya x